Enmarket Assumes Operations of 34 E-Z Shop Convenience Stores in South Carolina

Staff Report From Savannah CEO

Thursday, April 19th, 2018

Enmarket has assumed operations of 34 E-Z Shop convenience stores located throughout South Carolina. The Savannah-based company recently bought the stores from Brabham Oil Company, Inc., based in Bamberg, S.C.

The purchase includes Brabham Oil’s wholesale fuel distribution company as well as eleven Subway franchises. It marks the second major purchase in recent months that, together, have doubled Enmarket’s store count.

“The addition of these 34 locations has enhanced our presence in South Carolina and will further build our brand in the Southeast,” said Brett Giesick, Enmarket’s president. “But more than that, our parent company, Colonial Oil, and Brabham Oil are both fourth generation family-owned businesses that have built strong reputations with both customers and employees. We understand the trust and commitment we took on with this purchase and will continue to build on it.”

Both companies have ties that date back to 1929 when Clarence M. Brabham opened a small wholesale petroleum business as a reseller for Colonial Oil. Brabham Oil served as a wholesale jobber for major fuel brands such as Shell, BP, Phillips 66 and Chevron for several decades.

In 1999, Brabham Oil recognized the need for private label gasoline and launched the Horizon brand. Today EZ-Shop convenience stores and Horizon fuel are among the largest and most recognized chains in South Carolina.

“The friendships established by this company with customers and suppliers over the years have been vital to its success and will always be treasured,” said Brabham Oil president Brab McCully. “We look forward to the family business tradition being continued by the good folks at Enmarket.”

Enmarket assumed ownership and operations of the stores on April 19th. Rebranding of the locations from EZ-Shop to Enmarket will begin later this year and is expected to conclude in 2019. The purchase brings Enmarket’s store count to 122 convenience stores and 14 quick serve restaurants.