Anheuser-Busch Cartersville Brewery to Get Further Investment

Kristal Dixon

Monday, July 13th, 2015

Anheuser-Busch late last month announced it will invest more than $1.5 billion in its U.S. brewing, agriculture, packaging and distributing operations by 2018, an initiative that won’t leave its Cartersville brewery out in the cold. 

These investments will support growth of its brands and reinforce the beer company’s commitment to the U.S. communities where it operates through local spending and jobs. 

The leading beer company plans to spend an estimated $850 million on brewery and packaging expansion projects, $220 million on product innovation initiatives and $720 million in sustaining and increasing efficiency of its existing footprint.

Part of that investment includes $600,000 that will allow the Cartersville facility to produce the new Bud Light Lime embossed bottle. Bud Light Lime was revitalized with a new, embossed bottle that rolled out just before Cinco de Mayo this year. 

“We are committed to further building upon our legacy of brewing and packaging innovative, quality beers,” said Rob Haas, general manager of Anheuser-Busch’s Cartersville brewery. “This investment underscores Anheuser-Busch’s dedication to the employees at the Cartersville brewery and support of the local community, where we’re proud to continue brewing our beers.”

From 2011 through 2014, Anheuser-Busch invested more than $1 billion across U.S. operations. These capital expenditures included resources to maintain state-of-the-art brewing processes, advance environmental projects, and install equipment for new products and innovations. 

During this time, Anheuser-Busch introduced several new products, expanding its presence in the flavored malt beverage (FMB) and cider categories and driving consumer interest in new packaging of its core brands, including:

  • Introduced the recloseable 16-ounce aluminum bottle in 2014 and 25-ounce can in 2013;
  • Expanded Bud Light Lime Lime-A-Rita family to become a 2 million barrel brand produced at three breweries; and
  • Rolled out new cider products including Stella Artois Cidre and Johnny Appleseed, gaining more cider market share.

“Our beers lead their categories because we hold quality at the center of every beer we produce and invest in our brands through talented people, new innovation and advanced operations,” said Joao Castro Neves, president of Anheuser-Busch InBev North America. “We have demonstrated commercial success from recent investments which increases opportunity for future projects. When we make investments in our local communities it is good for all stakeholders, including employees, local legislators and community leaders – they are critical to our success.”

Investments to modernize and add equipment at brewery and can plant facilities ensured the beer company could deliver these innovations. In addition, the U.S. facilities focused on continuous improvement and increasing efficiency.

In Georgia, Anheuser-Busch is proud to be a leading contributor to the state’s economy and has a longstanding track record as an active and responsible corporate citizen. Anheuser-Busch helped to create 620 jobs in the Peach State, and has provided more than $10 million dollars to the state through state and local taxes. 

Since 2011, $65 million has been invested in the Cartersville brewery to add new capabilities, increase efficiencies and sustain existing operations.

“Upholding our high-quality brewing standards requires significant financial commitment for equipment, technology and skilled people,” said Pete Kraemer, vice president of Supply for Anheuser-Busch. “In addition to investing in operations, we contribute to our local communities through environmental sustainability initiatives that drive our water conservation, energy savings, and recycling efforts.”

Several projects are already underway in 2015, including $150 million expansion project at the St. Louis-area Metal Container Corporation facility to increase production of the popular Bud Light aluminum bottles; $45 million to build new can line and additional warehouse at Fort Collins brewery to produce the slim, 12-ounce can style; $20 million in capital investments at the Los Angeles brewery to add new water efficiency and treatment capabilities; $18 million in investments at the Columbus brewery, including a sustainability project that will reduce energy needs by recovering heat for use in fueling the operation; $12 million invested in the company’s historic St. Louis brewery for various improvements, including projects to conserve resources and support new innovations; and $11 million to develop and integrate new products, including Bud Light MIXXTAILs and Oculto across multiple breweries.

Future spending plans are based on no new or increased taxes or unforeseen events that would negatively impact Anheuser-Busch’s business. The expenditures are consistent with Anheuser-Busch InBev’s 2015 net capital expenditures guidance.