Visit Savannah Repeats as No. 1 Must-Follow DMO

Staff Report From Savannah CEO

Monday, July 6th, 2015

Visit Savannah was chosen as No. 1 out of 100 must-follow destination marketing organizations (DMO) on social media by Betsy A. Decillis (BAD) Consulting, LLC, for the second consecutive quarter. Other destinations ranked in the top five include Visit Florida, Visit Austin, Tx., Travel Portland, Ore., and Brand USA. 

"Our research shows us that more than 80 percent of travelers to Savannah use some form of social media to impact their travel buying decision to visit here.  As a result, we have escalated the importance of our content marketing share-of-voice by dramatically increasing the staff and resources we dedicate to this space," said Joseph Marinelli, Visit Savannah president.

The rankings are decided by a method that incorporates the number of professionals following each organization and the organization’s Klout score. 

"Having individual members of our team regularly rank high, as well as our overall team effort recognized in this way, is something that we take very seriously and are also very proud of," said Marinelli.

BAD Consulting also released a list of the most influential tourism professionals on Twitter, which included Visit Savannah’s Vice President of Marketing and Communications, Jeremy Harvey, at No. 25 and Social Media Manager, Lauren Cleland, at No. 22. 

For more information, contact Taylor Castillejo at 912.644.6429or [email protected].