SCAD Launches School of Business Innovation

Monday, January 10th, 2022

The Savannah College of Art and Design launches the SCAD School of Business Innovation, which strategically incorporates a diverse array of top-ranked academic programs focused on preparing creative professionals to lead trans- formative change across key industries.  

Bolstering SCAD’s international reputation as the preeminent source of knowledge in the disciplines it teaches, the school offers 15 graduate and undergraduate degrees in advertising and branding, business of beauty and fragrance, creative business leadership, design management, luxury and brand management, service design, and social strategy and management.  

"For more than 40 years, SCAD has continually reinvented itself in service of our mission to prepare students for creative professions, always and forever focused on the future," says SCAD president and founder Paula Wallace. "We changed the game for R&D with SCADpro, our innovation studio where students work directly with the world’s most valuable brands, from Amazon and Google to Delta, Deloitte, HP, and Capital One. SCAD’s buoyant partnerships with the professions are why SCAD grads have enjoyed a 99 percent employment rate for the last four years straight. And now, to ensure the continued elite career preparation of tomorrow’s leaders in every sector of the global economy, SCAD invents again. I’m so pleased to announce the formation of the SCAD School of Business Innovation." 

The SCAD School of Business Innovation prepares the next generation of creative leaders to navigate the rapidly changing business landscape through in-depth industry knowledge, design thinking, research, and collaboration. With curriculum focused on the fundamentals of business design and economics, quantitative insights, global sup- ply chain management, lifecycle marketing, brand acceleration, social analytics, and more, the school’s premier degree programs empower students to become forward-thinking subject matter experts who will deliver transformative innovation to businesses.