The Southeast Georgia Alliance (SEGA-Alliance) – a six-county joint development authority –announces its selection of an integrated marketing agency to support the alliance’s collaborative objective to attract and expand new business and industry throughout the Southeast coastal region.

The SEGA-Alliance is comprised of members who represent economic development leadership from Brantley, Camden, Charlton, Glynn, McIntosh and Wayne counties. The alliance leadership serves as a catalyst in facilitating cooperation and collaboration among stakeholders to drive growth and attract investments. Recognizing the importance of effective marketing and communication strategies in positioning the region as an attractive hub for business ventures, the SEGA-Alliance named 365° Total Marketing (365DTM), a leading integrated marketing and advertising company based in St. Simons Island, Georgia, to leverage its capabilities and specific economic development experience.

365DTM is well-positioned to strategically guide the SEGA-Alliance in achieving its objectives, particularly in attracting the interest of site selectors, considering the agency’s client portfolio of work representing economic development authorities, chambers of commerce and convention and visitors bureaus throughout the Southeastern United States.

"With ‘alliance’ in the name, it’s plain that we all value the significance of collaboration and effective communication as a key driver for regional growth,” said James Coughlin, chair of the SEGA-Alliance. “365DTM is a stand-out leader in economic development marketing, and we’re excited about harnessing their expertise to broaden awareness of the Southeast region as a thriving, business-friendly location for capital investments.  The agency is hands down the most capable partner in our mission to drive economic prosperity throughout Southeast Georgia."