Georgia Eyes Business Recruitment at South by Southwest

Tuesday, March 11th, 2014

A group of Atlanta entrepreneurs, economic development officials and others are at the annual technology and entertainment festival South by Southwest Interactive to market the region as a startup and mobile media hub.

The group – dubbed South­ern Fried – wants to sell Atlanta and Georgia as a destination for those looking to establish themselves in the technology and entertainment industries.

The conference runs through March 16, and its three components include music, film and emerging interactive technology.

Aside from luring new businesses to the metro At­lan­ta area, one of the Me­tro At­lanta Chamber’s goals during the festival in Austin, Texas, is to help companies already operating in the region find ways to expand, said Gregg Si­mon, the chamber’s director of technology industry development.

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