Emily McCarthy Announces the Promotion of Julia Barrett to Director of Business and Brand Development

Staff Report From Georgia CEO

Thursday, September 5th, 2024

Emily McCarthy recently announced the promotion of Julia Barrett to Director of Business and Brand Development.

In this role, Julia will be responsible for identifying new business opportunities, developing strategic partnerships, and driving growth initiatives to expand the company’s market presence and overall brand awareness.  In addition, she will ensure that the brand mission is being executed throughout all business ventures by collaborating with the marketing and sales teams. Prior to her promotion, Julia served as the Manager of Wholesale Operations, overseeing distribution to over 400 retailers within 48 states.

"Julia has been a part of our brand for many years, first as a customer and now as a strategic part of our leadership,” said CEO and Creative Director Emily McCarthy. “I’m thrilled to have her join in helping me lead our amazing teams and carry out our business growth plans." 

Julia is an active member of her community volunteering with several organizations included Savannah AMBUCS, P. A. C. K., Savannah Christian Preparatory School, and Independent Presbyterian Church.  

Regarding her new position, Barrett notes, “This role is a blend of strategic vision, creativity, and leadership to elevate our brand and business, fostering an environment where women feel joyful and empowered. I am in awe of what this team continues to achieve within our industry and community and cannot wait to witness what the future holds for Emily McCarthy.”