The Savannah College of Art and Design (SCAD) is proud to present the release of its 2025 SCAD AI Insights Report, developed by the university's leading research team SCADask. Since 1978, SCAD has consistently adopted technologies to ensure students have the tools necessary to launch their creative professions. AI, an invention that augments and amplifies human productivity, is the next chapter in SCAD's legacy of design innovation.

This year, SCAD invited creative design industry luminaries and SCAD leadership, faculty, and students to the 2025 SCADask AI Summit to reassess AI's role in design education. As world-renowned AI experts from influential global brands including Google, Maison Meta, Adobe, Meta, and Deloitte engaged in the multi-day panel discussions the key message became clear – humanity and creativity endure alongside any technologies, past, present or future.

Prior to the 2025 AI Summit, SCADask surveyed creative business leaders who shared their observations regarding AI's impact on their respective industries. It was found that AI delivers bottom-line benefits without challenging job growth with two-thirds of leaders reporting operational costs have declined, celebrating revenue bumps. Nearly a quarter of the leaders surveyed reported that they have expanded their teams with AI-focused roles.

"The creative process is not about having a broad palette of tech or software skills," said Dan Bartlett, Dean of the School of Animation and Motion at SCAD. "It's about having a flexible one where the focus is on the vision or an idea along with the ability to create an outcome rather than the specific things needed to make it happen."

AI supports creatives with infinite possibilities for designers across a range of professions. Last year, the university launched the SCAD AI Advantage Portal, a strategic resource hub that helps designers integrate AI into their practice. This fall, SCAD will launch the Bachelor of Design in Applied AI, designed for students to gain the skills to imagine, prototype, and direct how AI functions—and how people interact with it. To expand access to this rapidly evolving field, SCAD will also offer a minor in Applied AI, available to all students across majors—equipping creative professionals in every discipline with the tools to integrate intelligent systems into their future careers.

SCAD AI Insights 2025 highlights the newest use cases of AI in student projects and alumni creative work. In addition, it outlines the essence of meaningful design work, which requires creatives to deliberately cultivate the fundamentals of design in order to wield AI in a way that creates the best output.

To learn more about AI education at SCAD and the future of design, visit SCAD AI Insights 2025.