Ben Carter Enterprises today announced Modern Trousseau, Bluemercury and The Impeccable Pig will join The Broughton Street Collection, the firm’s $90 million investment in Downtown Savannah.
 
“The momentum on Broughton Street is exciting for our city,” said Joseph Marinelli, President of Visit Savannah. “The Broughton Street Collection further positions Savannah as a must-see visitor destination, offering a best-in-class downtown shopping experience for all to enjoy.”
 
On the heels of its soft opening, Modern Trousseau will celebrate its official grand opening on March 31. The bridal boutique, which specializes in couture wedding gowns and accessories by designer, Callie Tein, will complement the growing wedding industry in Savannah. The hallmark of Modern Trousseau is customization as each bridal design may be modified to suit the bride’s individual style. The Georgia flagship store will open at 20 East Broughton St.
 
Popular luxury beauty product and spa retailer, Bluemercury, will open early Fall 2016 at 108 West Broughton St. Bluemercury is known for its high-quality, innovative beauty products and honest, expert advice, creating a truly unique shopping experience.  
 
The Impeccable Pig is a family-owned and operated boutique based out of Dallas, Texas. Opening in June 2016 at 226 West Broughton St., its women’s clothing and accessories are described as fashion forward and modestly priced. The Impeccable Pig takes great care in contributing to local non-profit organizations that embrace women’s empowerment.
 
Additional retailers in The Broughton Street Collection include:
 
·      J. Crew
·      Lululemon
·      Club Monaco
·      L’Occitane
·      Savannah Taphouse
·      Lilly Pulitzer’s Palm Avenue
·      Kendra Scott
·      Michael Kors
·      Dancing Dogs Yoga Studio
·      Sperry
·      Goorin Bros. Hat Shop
·      Beetnix Super Food and Juice Bar (recently opened in March 2016)
·      Blends a Coffee Boutique (recently opened in March 2016)
·      Tommy Bahama (grand opening in April 2016)
·      Victoria’s Secret (opening April 2016)
·      H&M (opening Summer 2016)
·      MAC Cosmetics (opening Summer 2016)   
 
“With the recent store openings on Broughton Street, we’ve seen a definite uptick in foot traffic, and we anticipate the corridor will become even busier with the upcoming tourism season,” said Quito Anderson, CEO of Ben Carter Enterprises. “We are thrilled to be part of the new excitement and energy on Broughton Street, and we look forward to continuing its historical legacy as Downtown Savannah’s main shopping thoroughfare.”